- Shopify Plus Solutions Agency
- 250+Platform Migrations
- Since 2015
Wherever Your B2B Business Starts, We Take It Forward
Most B2B brands come to us from one of three places. We work with all of them.
01 / 03
Taking Wholesale Online for the First Time
Orders still arrive by phone, email, PDF forms, and spreadsheets. You need a self-serve portal your buyers will actually use, without disrupting the relationships that built your business.
B2B Complexity Doesn't Disappear When You Go Digital.
B2B buyers now expect the same easy, self-serve experience they get as consumers. But behind every wholesale order sits logic that DTC stores never have to deal with. The platform matters, but getting that logic right is what makes a B2B build work.
- Every account has its own prices, terms, and catalog.
- Orders need approvals, POs, and credit limits.
- Your ERP is the source of truth, and it has to stay in sync.
- Sales reps still need to place orders for their accounts.
- Buyers reorder hundreds of line items at once.
- Tax exemptions, VAT, and compliance vary by customer.
- Every account has its own prices, terms, and catalog.
- Orders need approvals, POs, and credit limits.
- Your ERP is the source of truth, and it has to stay in sync.
- Sales reps still need to place orders for their accounts.
- Buyers reorder hundreds of line items at once.
- Tax exemptions, VAT, and compliance vary by customer.
B2B That's Built Into Shopify, Not Bolted On
B2B is native to Shopify Plus, sharing the same admin, checkout, and APIs that run the rest of your business.
Company Accounts
Multiple buyers and locations per company, each with their own permissions.
Custom Catalogs & Pricing
Customer-specific catalogs, price lists, and volume breaks.
Quantity Rules
Minimums, maximums, case packs, and increments by product.
Flexible Payment Terms
Net terms, deposits, vaulted cards, and invoice payment.
Sales Rep Tools
Reps can manage assigned accounts and place orders on buyers' behalf.
Self-Serve Buyer Portal
Buyers view orders, reorder, and manage accounts on their own.
Quick Bulk Ordering
Order across variants and reorder large carts in minutes.
Tax & VAT Handling
Tax exemptions and VAT validation built into checkout.
The platform gives you the features. We make them work for the way your business sells.
Combined or Dedicated: The First Architecture Decision in Any B2B Build
You can run B2B from the same store as your DTC business, or from a separate store built only for wholesale buyers.
| Aspect | Combined DTC + B2B Store | Dedicated B2B Store |
|---|---|---|
| How it works | Wholesale buyers log in to see their own pricing, terms, and catalog in your existing store | A separate storefront built only for B2B buyers |
| Best for | Overlapping catalogs and a lean team running both channels | B2B and DTC that behave like different businesses |
| Buyer experience | B2B features on a store designed mainly for DTC | A storefront, navigation, and UX designed around wholesale buying |
| Management | One admin, one catalog, one set of analytics | Separate catalogs, themes, and merchandising to maintain |
| Investment | Lower cost and faster to launch | Higher implementation and ongoing cost |
We've built both, and we'll recommend the one that fits how your business actually operates.
Shopify B2B Services, From First Scoping Call to Ongoing Growth
Everything a B2B build touches, delivered by one team that understands both the platform and the operations behind it.
B2B Strategy & Architecture
Define your store model, pricing structure, integration approach, and rollout plan before a line of code is written.
Shopify B2B Implementation
Set up company accounts, catalogs, price lists, payment terms, quantity rules, and sales rep workflows.
B2B Replatforming
Move from Magento, BigCommerce, NetSuite, Salesforce, or a custom build with your companies, contacts, catalogs, and order history intact.
ERP & Systems Integration
Connect Shopify with your ERP, PIM, CRM, and accounting systems so pricing, inventory, and orders stay in sync.
Custom Checkout & Approvals
Build approval flows, PO workflows, credit limits, and quote-to-order paths using Shopify Functions and Checkout Extensibility.
B2B Storefront & Portal Design
Design wholesale experiences around fast search, bulk ordering, reordering, and account management.
Headless B2B Storefronts
Fully custom buyer portals and configurators for complex catalogs, built on Shopify's B2B APIs.
Ongoing B2B Support
Onboard new buyers, launch new catalogs and pricing tiers, and keep integrations running smoothly after launch.
Where B2B Projects Go Wrong, and How We Prevent It
B2B builds are heavier than DTC builds. They touch pricing, finance systems, sales teams, and long-standing customer relationships. We plan for those risks from the first conversation.
Pricing logic doesn't match how you actually sell
We map every price list, contract rate, and discount rule before configuration begins.
ERP and Shopify fall out of sync
We define which system owns each piece of data and build sync logic with exception handling.
Buyers are disrupted mid-order at cutover
We launch in phases by customer group, with rollback plans at every stage.
Sales reps feel cut out of the process
We build rep tools and workflows into the platform, so reps stay involved rather than bypassed.
Buyers don't adopt the new portal
We test with real buyers before launch and plan onboarding so self-serve becomes the easier option.
Search rankings drop after replatforming
We map URLs and redirects so your organic traffic moves with you.
Connected to the Systems That Run Your Business
Your ERP is the source of truth for products, pricing, inventory, and orders. We integrate Shopify B2B with it directly, through native connectors, or through middleware, depending on what your operation needs.
- ERP
- PIM
- CRM
- Accounting
- OMS / 3PL
(Process)
A Process Built for B2B Complexity
B2B builds touch catalogs, pricing, ERPs, sales teams, and buyers. Our process makes sure nothing gets lost between them.
- 01
Discover
We interview your sales, operations, finance, and IT teams to understand how your business really sells today.
- 02
Map Pricing & Data
We translate price lists, contract terms, and customer data into Shopify's B2B structure.
- 03
Architect Integrations
We audit your ERP and systems, then define how data flows between them and Shopify.
- 04
Design & Build
We design the buyer experience and build your store, integrations, and custom checkout logic.
- 05
Test With Real Buyers
We run acceptance testing with real customer accounts before anyone goes live.
- 06
Launch in Phases & Scale
We roll out by customer groups, then support onboarding and optimize self-serve adoption.
You're Not Just Switching On B2B Features. You're Building a Wholesale Channel That Scales.
- 01
Shopify Plus Depth
Platinum Partner and Plus Solutions Agency, with deep experience in B2B, Checkout Extensibility, Shopify Functions, and Hydrogen.
- 02
Migration Expertise
250+ platform migrations completed, with data, pricing, and integration logic carried over, not rebuilt.
- 03
Integration Experience
ERP integrations delivered across NetSuite, Acumatica, SAP, Microsoft Dynamics, and Brightpearl.
- 04
Long-Term Partnership
Wholesale stores need ongoing care. The same team stays to onboard buyers, launch catalogs, and optimize.
B2B Commerce, Proven in Production
See how B2B brands have moved wholesale onto Shopify and scaled it.
- 250+
- Platform Migrations
- $3.4B+
- Revenue Generated
- Platinum
- Shopify Platinum Partner
- 395+
- Reviews on Clutch, rated 5.0
Trusted by Brands Building on Shopify
ITGeeks completed the client's website migration on time and within budget.
Dave HunterCrownBees · Theme customization
This is our second project with ITGeeks and once again they have provided excellent work.
Greg Richmond & Eric VizentsMalibu Home · Theme customization
Such an easy way of working with ITGeeks, they are super responsive.
Gilles Van GestelI.Ma.Gi.N. Jewels · Theme customization
ITGeeks' work improved the client's SEO, resulting in a 220% increase in sales and significant immediate ROI.
Hayden GeerDemitasse · Theme customization
Get a quoteTalk to the teamReady to Bring YourB2B Business Onto Shopify?
Whether you're taking wholesale online for the first time or replatforming an existing B2B store, we'll give you a straight answer on what your build should look like and what it should cost.
Book a B2B ConsultationFrequently Asked Questions About Shopify B2B
Still wondering?Talk to an expertWhat is Shopify B2B?
Shopify B2B is a set of wholesale features built into Shopify Plus. It includes company accounts, custom catalogs and pricing, payment terms, quantity rules, and a self-serve buyer portal, all managed from the same admin as the rest of your business.
Do I need Shopify Plus for B2B?
Yes. Shopify's native B2B features are available on the Shopify Plus plan.
Can I run B2B and DTC from the same Shopify store?
Yes. You can run a combined store where wholesale buyers log in to see their own pricing and terms, or a dedicated store built only for B2B. We'll recommend the right model based on how your business operates.
How does customer-specific pricing work on Shopify B2B?
You assign catalogs and price lists to specific companies or locations, with fixed prices, percentage discounts, and volume breaks. We map your existing pricing logic into this structure before launch.
Can you integrate Shopify B2B with our ERP?
Yes. We've integrated Shopify with ERPs including NetSuite, Acumatica, SAP, Microsoft Dynamics 365, and Brightpearl, syncing catalog, pricing, inventory, customers, and orders.
Can you migrate our B2B store from Magento, BigCommerce, or NetSuite?
Yes. We migrate companies, contacts, catalogs, pricing, and order history, and carry over your integration logic, with phased cutovers to avoid disrupting buyers.
Can our sales reps place orders on behalf of customers?
Yes. Sales reps can be given access to their assigned accounts to manage them and place orders on buyers' behalf.
Does Shopify B2B support approval workflows and purchase orders?
Yes, with the right configuration. We build approval flows, PO workflows, credit limits, and quote-to-order paths using Shopify Functions and Checkout Extensibility.
Does Shopify B2B handle tax exemptions and VAT?
Yes. Shopify B2B supports tax exemptions by company, and VAT validation and invoicing for buyers in the EU and UK.
How long does a Shopify B2B implementation take?
It depends on your catalog, pricing complexity, integrations, and whether you're replatforming. After our discovery process, we'll share a clear timeline.
Do you build headless B2B storefronts?
Yes. For complex catalogs, configurators, or custom buyer portals, we build headless B2B storefronts on Shopify's B2B APIs.
Do you provide ongoing support after launch?
Yes. We help onboard new buyers, launch catalogs and pricing tiers, maintain integrations, and optimize self-serve adoption over time.